Participate in a Beloved Event. Connect with Community. Gain Exposure.
Bring exposure to your business or organization as a sponsor or parade entry and participate in the Kings Beach Snowfest Parade which takes place on Saturday, March 11, 2023 from 11:30am-12:30pm in downtown Kings Beach. NTBA would love YOU to participate this year!
This fun-filled event brings around 2,000 spectators and features entries from over 30 local community organizations and businesses, featuring costumes, floats, and live music. Everyone is encouraged to spend the day in Kings Beach for Snowfest! activities and events.
The small town, big time parade brings smiles and joy as it travels east on Highway 28 along the beautiful north shore of Lake Tahoe. The parade will start at Secline Street and end at Racoon Street. The announcing stand and judges table will be next to the King Building near the Bear Street Roundabout.
The annual Kings Beach Snowfest Parade will take place on Saturday, March 11, 11:30am–12:30pm along Highway 28 starting at Secline Street and ending at the Raccoon Street roundabout
The parade will take place snow, rain, or shine!
There will be an announcing stand in front of the King Building on Highway 28 at the Bear Street roundabout
All businesses, organizations, and groups are invited to participate
Motorists should be aware that Highway 28 in Kings Beach will be closed between Highway 267 and Fox Street for the parade starting at 11:25am and should plan accordingly. Please follow posted detour signs and traffic management personnel. Motorists are asked to exercise patience and to drive slowly and carefully in the Kings Beach residential neighborhood detour route. Kings Beach businesses within the road closure will maintain normal operating hours. Highway 28 will re-open as soon as the parade is complete and no later than 12:30pm
Participate as a 2023 Kings Beach Snowfest Parade Entry
Parade Entry Fee is $25. Please send payment to: North Tahoe Business Association (NTBA), PO Box 1023, Kings Beach, CA 96143 OR drop off at NTBA office 8401 N Lake Blvd, Ste # 203, Kings Beach (King Building)
Parade entries are limited and on a first-come, first-served basis
Get creative with a parade entry! Parade floats can be made out of cars, pickup trucks, flatbed trailers or perhaps put together an entertaining walking unit. Animals welcome. No guns, confetti, or microplastics of any kind please! The more animation, music and community spirit your unit has, the more popular it will be!
NTBA needs help from dedicated volunteers to make sure the event runs smoothly. Volunteers are needed to assist with parade line-up, crowd/traffic control, and act as road and driveway blockers, and will have a great view of the parade and feel rewarded to have taken part in this fun-filled community event. If you are interested in volunteering, please fill out our volunteer form or call us at 530-546-9000.