Recently, the NTCA launched its new Community Vitality and Economic Health Investment Program, which puts TBID and TOT dollars to work benefitting the North Lake Tahoe community.
The first phase of the program starts with a call for Letters of Interest (LOI) for sponsorship requiring multi-year investment. The Sponsorship and Multi-Year Investment Program will provide up to $7.2 million in funding for priority projects, programs, and services that require ongoing financial support over the coming three years. Funds will come from Transient Occupancy Tax generated in Eastern Placer County and assessments from the North Lake Tahoe Tourism Business Improvement District (NLT-TBID). |