With an abundance of advertising mediums to choose from, it’s hard to know what is going to give you the best return on your media investment. For small businesses on a limited budget, evaluating a media buy can be overwhelming. With this training workshop, attendees will learn:

•  How to target the right people with the perfect message
•  How to evaluate organic marketing and paid advertising options
•  Whether print advertising is still relevant
•  Determining if networking meetings are worth your time
•  How to track and calculate a return on your advertising dollars

Attendees will be provided with a media buying worksheet to help organize and evaluate their media buy. This worksheet will serve as an incredible ROI tool to evaluate current and future opportunities and what medium, or combination thereof, is best for your business.

This Small Business Seminar will be led by Christie Osborne, owner and founder of Mountainside Media.

Location: Tahoe City Public Utility District Board Room

Members: $20 | Prospective Members: $30 | Purchase tickets at Eventbrite.

Visit Facebook for more info.